HAMMER OF GLORY (H.O.G.) RELAY ROUTE, 2013
PHILADELPHIA, PA – It’s almost time for Philly Beer Week (PBW) 2013, the nation’s largest celebration of beer (held Friday, May 31 through Sunday, June 9), and the route of the annual Hammer of Glory (H.O.G.) Relay has been announced. Every year, the official keg mallet of PBW, affectionately nicknamed the H.O.G., travels across the city from bar to bar, tapping kegs and eventually making its way to the Opening Tap, where Mayor Michael Nutter wields the H.O.G. for the first official tap of PBW. At each location, the H.O.G. gets a different means of conveyance – from kinetic sculpture to wheelbarrow to the Philly Roller Girls.
“Ferrying the H.O.G. from place to place is one of my favorite PBW traditions, and every year, we find increasingly zanier styles of transportation,” says PBW Executive Director Don Russell. “I encourage all PBW fans – especially first-timers – to join the H.O.G. as it makes its way around town to the Opening Tap.”
9:30 a.m. – arrives at Hop Angel Brauhaus (7980 Oxford Avenue); departs via Philly Roller Girls.
10:35 a.m. – arrives at Grey Lodge Pub (6235 Frankford Avenue); departs via Bike Convoy.
11:23 a.m. – arrives at Philadelphia Brewing Company (2439 Amber Street); departs via Kinetic Sculpture.
12:11 p.m. – arrives at Johnny Brenda’s (1201 Frankford Avenue); departs via Power Pedaled Cargo Bike.
12:30 p.m. – arrives at Bar Ferdinand and El Camino Real (1030 North 2nd Street); departs via TBA
12:50 p.m. – arrives at The Foodery (837 North 2nd Street); departs via Stoudtsmobile.
1:02 p.m. – arrives at Standard Tap (901 North 2nd Street); departs via Imperial Shuttle.
1:30 p.m. –arrives at Yards Brewing Company (901 North Delaware Avenue); departs via Widowmaker Kinetic Sculpture.
1:45 p.m. – arrives at SugarHouse Casino (1001 North Delaware Avenue); departs via Double-Decker Bus and Sugar House Sweeties.
2:20 p.m. – arrives at Brauhaus Schmitz (718 South Street); departs via horse-drawn carriage.
2:30 p.m. – arrives at 12 Steps Down (767 South 9th Street); departs via Rolling Staircase.
3:00 p.m. – arrives at Varga Bar (941 Spruce Street); departs via Speed Walk.
3:30 p.m. – arrives at Nodding Head Brewery (1516 Sansom Street); departs via Brass Band Second Line with Nodding Head Mascot.
4:00 p.m. – arrives at Fergie’s (1214 Sansom Street); departs via Wee Motorcycle.
4:15 p.m. – arrives at Time (1315 Sansom Street); departs via Motorcycle Convoy.
4:40 p.m. – arrives at the Free Library of Philadelphia (1901 Vine Street); departs via Blinged Book Truck.
5:00 p.m. – arrives at Kite and Key (1836 Callowhill Street); departs via Something Epic.
5:20 p.m. – arrives at Belgian Cafe (601 North 21st Street); departs via The Reckoner.
5:52 p.m. – arrives at The Institute (549 North 12th Street); departs via Wheelbarrow.
6:34 p.m. – arrives at Opening Tap (Independence Visitor Center, 6th and Market Streets); will be used by Mayor Nutter for the ceremonial first tap of PBW 2013
At each location, as the H.O.G. is handed off to its next guide, the previous caretaker will offer a solemn toast: “Noble carrier, we entrust you with The Hammer of Glory, the omnipotent symbol of our beloved Philadelphia Beer Week. May our journey be safe. Work ye up a thirst, for there shall be a beer waiting for you at your destination. Godspeed!”