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Music Business: Promoting Your Music
Getting signed; independent labels and releasing; music promotion on music and social networking sites
There Are 8 Items | Showing 1 to 8
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Title: Guerrilla Music Marketing Handbook : 201 Self-Promotion Ideas for Songwriters, Musicians, and Bands on a Budget
Author: Baker, Bob
Publisher: Spotlight Publications
ISBN: 9780971483859
Call Number: 780.2373 B171GH
Notes: This book is a classic guide to independent music promotion with tips and ideas for every aspect of marketing your music: increasing sales, financing your recording project, creating publicity materials, music videos, and equipment purchases and a lot more. Limited availability.

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Title: Get Media Airplay : a Guide to Getting Song Exposure, Music/product Tie-Ins, and Radio-Play Spins
Author: Davis, Rick
Publisher: Hal Leonard
ISBN: 9781423413080
Call Number: 780.2373 D296g
Notes: One media master's perspective on how to expose and publicize your recordings as an up-and-coming artist: finding creative ways to get audience and industry attention you need to get your songs on the radio and on television.

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Title: All Area Access : Personal Management for Unsigned Musicians
Author: Davison, Marc
Publisher: Hal Leonard
ISBN: 0793581346
Call Number: 780.23 D298a
Notes: Marc Davison provides a good beginning book for unsigned musicians with practical advice about starting a band, booking gigs, press and the media, recording, copyrights, merchandising, touring, finances, managers, agents, record deals, and other aspects of marketing yourself as an artist and marketing your music. Limited availability

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Title: This Business of Music Marketing and Promotion
Author: Lathrop, Tad
Publisher: Billboard Books
ISBN: 9780823077298
Notes: Using examples from the real world, Tad Lathrop discusses promotional skills, publicity plans, royalty guidelines, and many more facets of music marketing, with an eye toward integrating your marketing strategies with new opportunities created by the internet. Limited availability.

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Title: Promoting Your Music : the Lovin' of the Game
Author: May, Tom and Dick Weissman
Publisher: Routledge
ISBN: 9780415977579
Call Number: 780.2373 M451P
Notes: Tom May and Dick Weissman cover how to go about getting bookings, copyrighting and protecting your songs, making promotional recordings, getting radio and print coverage and negotiating contracts. Limited availability.

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Title: The Musician's Internet : On-Line Strategies for Success in the Music Industry
Author: Spellman, Peter
Publisher: Berklee Press
ISBN: 063403586x
Call Number: 780.285 Sp32m
Notes: A hands-on guide to promoting and building a fan base for your music on the Internet that shows you how to create a professional website, share music downloads, sell and license music online, broadcast on Internet radio, webcast live concerts, create streaming audio, get an online record deal, and much more. Limited availability.

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Title: Making and Marketing Music : the Musician's Guide to Financing, Distributing, and Promoting Albums
Author: Summers, Jodi
Publisher: Allworth Press
ISBN: 9781581150155
Call Number: 789.912 Su64m
Notes: Explains what it takes to break into radio, TV, and print media, and shows how to take advantage of the growing opportunities to promote, market, and distribute music online. Limited availability.

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Title: MySpace for Musicians
Author: Vincent, Fran
Publisher: Thomson Course Technology
ISBN: 9781598633597
Call Number: 780.285 V743m
Notes: For every artist, band, session musician, label, publisher, manager, and company looking to use MySpace to its fullest potential, this book teaches how to best use the social networking site for effective promotion, distribution, and marketing of your music.